NHS to RAF and Back Again – a Reflection

NHS to RAF and Back Again – a Reflection

Have you ever had a dream that has quite literally changed your life? I did. In 1989, I had a steady job as a generalist manager in the NHS, I was doing well, and I had been promoted a number of times. At the age of 27, I was on a steady upwards NHS career trajectory....
It’s Not Rocket Science

It’s Not Rocket Science

‘It’s not rocket science this comms lark is it? said a CEO to me recently, ‘it’s common sense’. Well, of course, it is not rocket science but common sense is not as common as one thinks. There is much dabbling in ‘comms’ in the broad sense, all of the time – many...

The Big Picture

I have recently been working with a relatively small team that work in a large and complex organisation, reflecting on what is their big picture. How are they going to transform? What is their contribution to the wider organisation objectives? How are they going to...

Media Training – Being yourself – The England example

A successful England football World Cup campaign in more ways than one – on the field and off it. An excellent positive media offensive has positively cemented the players and managers in our public imagination – maybe Southgate could be Prime Minister!...

Overfeeding the Elephant

When you have a large internal audience of over 8500 staff to keep informed, that’s one big elephant. However, I sometimes wonder if we are overfeeding said big elephant. Do we as communications professionals sometimes offer too much information to digest? It’s often...