Overfeeding the Elephant

When you have a large internal audience of over 8500 staff to keep informed, that’s one big elephant. However, I sometimes wonder if we are overfeeding said big elephant. Do we as communications professionals sometimes offer too much information to digest? It’s often...

Corpuscular Theory of Light – The Communication conundrum

Listening to Radio 4 Test Match Special – I heard Aggers refer to England cricketers batting in the Crepuscular twilight. I liked the phrase and it reminded me of something I had read on some social media forum a few days earlier about the corpuscular theory of...